Note to book designers:
No matter how pretty it looks, and you will get no argument from me that it is undeniably pretty, no matter how tempting, how clean, how GOOD it looks,
DO NOT MAKE YOUR BOOK COVER WHITE.
Most especially do not make it WHITE MATTE. Like anything white - white carpet, white dresses, white sand - they don't don't stay white for very long once exposed to the world of man.
Oh, and one more thing - don't put your titles at the bottom of the front cover. If I want to stand a single book up against one taller stack and behind another smaller stack of books, your title is lost. Your book could be about anything and none of us will ever know. All your hard work gone for nothing.
Don't say I didn't warn you!
Monday, July 20, 2009
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